Cheaper than the price of a holiday and with just the same result, fake tan is a summer skin cheat which, as well was being healthier for your wallet, is also safer for your skin. That's because by faking it, you can avoid the dangers of the sun such as skin cancer, wrinkles and hyper pigmentation.
And when it comes to the fake tan industry, St Tropez is one the heavyweights. Launched in 1996, there's now some 30 products to choose from, including a sun protection range and Illuminators. And then there's the recently released Dark range. Launched earlier this year, it's become a best-seller for the brand, as men and women opt for sun-kissed skin the safe way. Where the original self tan range was more golden, the new Dark collection, offers a stronger holiday glow. Designed to mimic the skin's natural melanin, it contains Vegetan Premium, which is what helps give that fresh-from-holiday glow. And it also features Aromaguard™ which promises to stop that tell-tale self tan smell by up to 70%. But before you say The Only Way Is Essex, the Dark range still gives a natural tan; think two weeks in the Caribbean, rather than two weeks in France. And it's all without having to fork out for the holiday abroad or pack a case. So none of the airport drama and expense of going away; that's a winning combination in my book. And faking it can be a great look for a wedding, a party, or even a pick-me-up to escape from the lack of a Scottish sunshine.
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